New York – Thirty Seven East

Are You Game?

January 1, 2022March 7, 2022by JC AgidLeave a comment

ARE YOU GAME?

French Version of this post, click here.
Special thanks to Delphine Schrank for editing this story

They didn’t just want to give to their favorite foundations. Some New Yorkers wanted to have some fun while doing it, playfully bidding for things both secret or less than significant. In the end, the cost matters less than the price of elegance.

What about you? Would you take the gamble and surprise a gathering of bow tied, long-dressed revelers, the accoutrement of traditional New York galas whose ‘in-person’ season just wound down with the closing year? How much would you be willing to pay to blindly acquire the contents of an evening clutch or a surprise bag – to promote Franco-American friendship?

It all started with a challenge, “un pari” in French. Un jeu, a game.

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Lola’s Race

November 13, 2021November 14, 2021by JC AgidLeave a comment

LOLA’S RACE

As the sun rises over the Verrazano bridge, Mirjam Lavabre, a woman entrepreneur and single mother of one, is warming her muscles up at Fort Wadsworth on Staten Island. Grey sport pants and a blue tee on, she is wearing runner’s bib 25341.

Mirjam leads a group of French friends, all about to pass the starting line of New York Marathon and engage on the 26.2-mile iconic race.

They are not just running to challenge their physical capacities; they are also raising money for First Candle foundation in memory of Mirjam’s daughter, who 15 years ago passed away of the sudden infant death syndrome. Her name was Lola, and it is written on capital letters on Mirjam’s arms, visible to the thousands of runners and supporters as she races through the five boroughs of Manhattan.

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Art: Never Forget

September 19, 2021September 22, 2021by JC AgidLeave a comment

Art: Never Forget
English edited by Delphine Schrank

Who could have imagined in March 2001 that when the Taliban gleefully blew up the three giant Buddhas of Bamiyan in Afghanistan, their appalling act of cultural vandalism was just a prelude to the assassination less than six months later of Commander Ahmad Shah Massoud, the country’s iconic resistance leader, and just two days after that, to the attacks of September 11? Silent vigils to the endless vicissitudes of human history, these storied sculptures had survived countless previous attempts to ransack or raid them since their creation sometime between the 4th and the 8th century.

More recently, Islamic State terrorists, or ISIS, made a central mission of destroying the archaeological sites across Syria and Iraq—art, the collateral victim of anger and stupidity.

Archaeologists had previously dismembered many of these relics and transported them to major Western museums—art, the collateral victim, or assumed booty, of powerful nations, human vanity, and plunderers too.

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Let’s Make New York Sexy Again

June 18, 2021June 19, 2021by JC Agid1 Comment

Let’s Make New York Sexy Again
A French Version of this article was published by Le Petit Journal | Click Here

It felt like a never-ending story. We lived in cramped apartments, unsuited to a life of confinement, kids went to school in their bedrooms while adults adapted to remote working (how often with roommates in the next room?), exercising in our living rooms, sometimes if it only meant pushing around the sofas and other furniture. If we were lucky enough to have internet access, we could shop for our groceries online. And through the windows, as the city skies grew lighter each day, out on the streets, the cars became scarce. An unusual silence descended on New York.

The Covid-19 pandemic has exposed all the flaws of the urban model, says Saint-Gobain Chairman Pierre-André de Chalendar in his book The Urban Challenge (Odile Jacob).

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A New York Home Made Delicacy Named Mirjam Lavabre

December 14, 2020December 17, 2020by brunetrachelLeave a comment

A New York Home Made Delicacy Named Mirjam Lavabre
By Rachel Brunet, Editor of Le Petit Journal New York
The original version of this article was published in French in Le Petit Journal New York

Mirjam Lavabre’s home-made foie gras with sauternes is much more than just a holiday tradition, it has become a New York institution. She cooks the Hudson Valley duck livers halfway with sweet wine from Bordeaux and sprinkles them with both passion and generosity. A global citizen, Mirjam has pleased her customers palates for over a decade. Profile of a multilingual gastronome who has been living in the United States for nearly 30 years.

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