37EAST has handled tailored communication and media placements in New York for CEOs and Corporations – often in addition to larger media agencies also retained by clients.

37EAST was retained by L’Avion | Openskies to assist  in public and media relations in New York.

• Media Relations
• Assisting in Brand positioning in New York
• Assisting in reaching out to the French community in New York
• Special PR operations

OpenSkies is a transatlantic airline owned by International Airlines Group (IAG), which also owns British Airways, that is headquartered in Rungis near Paris. The airline launched as a brand of BA European Limited in June 2008 but in April 2009 the name was transferred to Elysair (which had operated as L’Avion). The airline is a full-service carrier and offers three class service cabins on board its aircraft.

The airline currently is operating (until the summer 2018) between Paris-Orly Airport in France and both Newark and New York in the United States.