Wealth and Elegance 2.0
by Ingrid Bruha, ethical fashion designer
The day I inherited my grandmother’s fur coats–then a symbol of wealth and elegance–I stared at them. I did not want to wear them, nor did I want to throw them away. I had never agreed with the necessary cruelty to produce these coats. But getting rid of them was not an option either: It would have meant killing the animals a second time. So, I ripped them apart; I added the pieces to the bags I was designing; and consciously, I created luxurious totes, pouches and clutches with mostly products that were either recycled or unused leftovers.
I invested into two ideas: to protect our resources and to invest into a circular economy; two ideas that are growing fast across all industries.
It Is Not The Bullet That Kills
She has been known as Lady Liberty.
On June 28th, 2019, dressed in white clothes, Alaa Salah stood on the stage of the 3rd edition of the Women in Africa summit that took place in Marrakesh, Morocco. Next to her was Hafsat Abiola, the Nigerian activist, entrepreneur and President of Women in Africa – the only Panafrican summit for African women in business, entrepreneurship, science, culture, and politics.
“It is not the bullet that kills…” Alaa Salah said in Arabic in front of the 550 delegates.
Omowale, The Child Has Come Home
Firechat with with Tope Fajingbesi Balogun, author and founder of United for Kids and of She-Eo
Member of the American Delegation to the 2019 Women in Africa Summit
The day Social Entrepreneur and Nigerian-born Tope Fajingbesi met with Presidential hopeful Hillary Clinton, she still thought she would end up working in the White House developing a project she calls Omowale (literally: the child has come home). The former accountant turned author, activist and serial entrepreneur is participating in the 2019 American delegation to the Women in Africa summit in Marrakech (June 27-28), along with former co-host of The View and lawyer Star Jones, Vital Voices President Alyse Nelson, media leader Ann Walker Marchant, Cartier Women’s Initiative Award North America judge and angel investor Birame Sock, Founder of Shea Radiance Funlayo Alabi, filmmaker Felicia Taylor, New York based ethical designer Ingrid Bruha and EBW founder Ingrid Vanderveldt among others (full list of delegates: check out http://www.wia-initiative.com/ and app).
A Stylish Elevator for an Ethical Bag
As published in First Class Life magazine | Mexico
There is an old elevator in the Chelsea neighborhood of Manhattan, so old that there are no buttons to push, but instead, a cable to maneuver expertly once the primitive steel doors are closed. This is as vintage as it can be: breathing life into memories and ghostly stories alike while eluding a romantic New York, a far cry from the Hudson Yards that recently opened just a few blocks away to the West.
Once inside the third-floor loft, painted in dark and woody colors, a feeling of entering a special world takes the visitor even further. The furniture is a balanced mix between antique tables and lamps found in flea markets and modern sofas and tables. On the right, a small corner office is filled with leather pieces, bouts of fur, African jewelry and a dozen of handbags: clutch, shoulder, tote, crossbody and pouch styles. They are all part of the collection that Ingrid Bruha, a French woman who moved back to the United States with her American husband Sheldon and their three children in 2013, has created for her eponymous and fast-growing brand.